Business Marketing Ideas - Business startups and ideas
  • Home
  • Blog
  • Store
  • About
  • Contact
Home
Blog
Store
About
Contact
  • Home
  • Blog
  • Store
  • About
  • Contact
Business Marketing Ideas - Business startups and ideas
Business Ideas

Using WordPress?

Why Should You Be Using WordPress?Using WordPress

Using WordPress you can build a blog, a website, or both.

WordPress is one of the most popular blogging tools available. But what many people don’t know is that it is a powerful Content Management System (CMS) that can be used for more than just blogging.

Using WordPress is quick and simple. It can be set up in 5 minutes! No, that isn’t hype, it’s 100% true. Due to it’s popularity, many hosting providers now include one click WordPress installs, making it even quicker!

Top reasons for Using WordPress

WordPress is Free and Open Source. It is constantly updated by a truly outstanding team, who are always creating powerful improvements to keep it user friendly.

Easily combine a Website and a Blog. With it’s powerful functions such as visual editor, custom menus, tags, categories etc, Adding a blog to a WordPress site is a great way to attract and involve visitors to your site, and to keep Google paying attention.

WordPress Plugins Galore. Add or Change the functionality of your blog in seconds! There are plugins available for everything from analytics to customer management. What’s more, there a thousands out there for FREE!

Google loves WordPress sites. If you want natural traffic to your site, using WordPress will get more favorable SERP’s than any other CMS out there. SEO is much easier thanks to WordPress having built in functionalities which many platforms don’t provide.

Easy To Use. Using WordPress is so damn easy! WordPress can be turned into a professional looking site with little or no technical knowledge whatsoever. Many people feel held back because they’re not Tech Savvy. Embrace WordPress for it’s simple editing features.

Visitor Participation. Keep users engaged and increase return visits to your site. With it’s built in comments features, WordPress helps your site users get involved, thus increasing visitor loyalty.

WordPress Themes. There are many free and premium themes out there, literally thousands. The whole look and feel of your website or blog can be changed in a few minutes with just a file upload. How powerful is that!

In Summary.

Using WordPress can take a non-technical internet marketer and turn them into a Webstar with the use of some cleverly integrated features exclusive to WordPress. With a little guidance and some learning you can use WordPress for Niche Marketing, Affiliate Marketing, Small Business Websites, the sky is the limit. Convinced? Stop thinking about using WordPress and JUST DO IT!

 

April 19, 2012by Caroline Baxter
FacebookTwitterPinterestGoogle +Stumbleupon
Business Plans

Why You Need A Plan

As you have probably already figured out, building a website and spend as you go with your time and money does not often lead to a very successful enterprise. In fact, this is true in all facets of your life when you take a bit of time to think about how you wish to be successful – love, business, goals, desires or whatever it is you wish to accomplish.

Great! Now you want me to plan out your love life?

Not Really. But I did get your attention, right?

What I am talking about is something that you have already done in your mind and perhaps even wrote a few ideas down, but you will want to put down on paper:  A simple but logical plan of action (or Business Plan) for your business.

Putting your ideas and goals and plans on paper serve a two-fold concept:

  • Gives you a complete plan to follow for the running of your business.
  • Gives you a written down plan in case you need to acquire financing for your business and present your ideas and plans to a firm or investors so as to grow your business.

Follow these simple guidelines for drawing up your Business Plan and just work your plan and adjust when necessary.

Give yourself a mission statement. This specifies what your company is about and what you wish to accomplish. You are your own cheerleader so read this statement each day before you get in the groove to motivate yourself.

Costs – Expenses – Time – Revenue

This is an area in which you are already dealing with – the bill comes in and you pay it when you have the money.

Short term solution for an ongoing enterprise. You see, you will have your fixed expenses and your variable expenses and you want to squeeze and utilize everything in your power to control the variable expenses.

Let’s explore fixed cost:

  • Internet
  • Web hosting service
  • Office space – in home or out of home

Variable cost:

  • Phone
  • Supplies
  • Utilities
  • Advertising
  • Equipment
  • Time

Now, I’m sure this doesn’t cover everything but it gives you the idea on what you are keeping track of, so as to run your business as successful as possible and base your decisions not only on what it costs but what the return will be as well.

By having everything written down, each month you can follow where you are spending money and what is coming in. This will give you information on what and how you need to proceed to make a profit.

It is pretty easy to manage some of the variable expenses. Here are some ideas that can make a difference in the long run:

  •  Get a good phone plan…
  • Only use the electricity that is needed, turn things off that aren’t in use…
  • Buy your supplies at a discount or in bulk…
  • Research Internet Plans – broadband, hosting, email etc
  • Keep track of receipts and purchases you can claim for through your business

…Common sense stuff but plan for these expenses and make sure you keep track of them so they do not get out of hand.

Buy or rent your equipment, depending on your situation and funds.

Budget for advising each month and stick to the budget.

They say time is money and in a way that is true but the time you spend to do things correctly is the money or profit that you are trying to accomplish. So, the more time you spend on free advertising mixed in with paid advertising will pay you dividends in the long run as long as you plan for it and follow your plan.

By following a plan each day, each week and each month – this will give you enough information to see how things in your business are running and where you need to make adjustments in a timely fashion to produce the desired results == PROFIT.

 

April 19, 2012by Caroline Baxter
FacebookTwitterPinterestGoogle +Stumbleupon

CONNECT WITH ME

Categories

  • Business Ideas
  • Business Marketing
  • General Business

GET A COPY OF MY BOOK

Popular Posts

Find Local Garages

Find Local Garages

5 ways to stay motivated in business.

5 ways to stay motivated in business.

Exciting New Infographic: Work-Life Balance

Exciting New Infographic: Work-Life Balance

Small Biz Guide to Social Media

Small Biz Guide to Social Media

How To Increase Your Email Response Rates

How To Increase Your Email Response Rates

Search The Site

Sage Business Expert Caroline Baxter ioee mentor Caroline Baxter

Latest Tweets

"100 marketing ideas for your start up business tip #7: Increase knowledge about your customers." over a year ago How will you reach your business goals? For more questions to help your business succeed: #business http://t.co/lx2GN1Uf"
over a year ago
"Should I buy a business online now (of all times)? http://t.co/yJ6hqRRS via @MeltingPosts"
over a year ago

FOLLOW @CAROLINEBAXTER ON TWITTER

“I share my posts, ideas and experience to provide you with fresh new ideas about the latest business digital and marketing trends. I hope it helps your journey through the entrepreneurial maze.”

© 2019 copyright CAROLINE BAXTER // All rights reserved // Privacy Policy
Made with love by Caroline Baxter