Anyone starting a new business will go through a similar internal pondering. Questions about income, cash flow, client base, risk and profit will go around in your head for hours, days, weeks, even months or years. But for those of you bravely stepping out in 2013 to start a new business, here are the best three tips I have learned.
Help me if you can….
One of the best ways to ensure success in your new business is to know where to look for help. Try to swallow your pride and ask friends and family for their opinion, and their help. Sometimes those that know you best will give the most honest answer. And sometimes it helps to just have the support of loved ones.
Then move further out and get advice from professionals. Consider getting a mentor accountant, marketing specialist or sales coach to help you along the way. Find out what local government schemes are available. Often there are small business grants and free resources available to you so use it to your advantage.
Focus on the goal
Focus and determination are your two new best friends. Chant the words every day; write them down and stick it to your laptop… anything to make you remember these two “friends”. Do not give up at the first hurdle, or the second or the 10th! Instead, keep focused on the goal. Why are you setting up this business? What are you willing to sacrifice to make it work? Do not get distracted by trivial things. Stay focused and you are more likely to make great decisions and be successful.
Walk the talk
Produce great work, great service and even better outcomes. Simply put, if you impress your first client, then more will come. Also be careful not to promise what you can’t deliver. Whatever your business is, make sure you deliver the best work to the client. If you are starting your own cupcake business, make sure those damn cupcakes are delicious, look good and are hand delivered for the first order with a big fancy bow and a voucher for the next booking. This might sound over the top, but wow-ing your first clients will ensure that positive word of mouth spreads, and that you gain a great reputation that you can build on in other forms of marketing.
There are countless bits of advice people can give you and lessons to be learned. But follow these three points and you are on the road to success already.
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